Fundraiser Snapshot: Robert Thompson

Thompson joins the U.S. Fund for UNICEF just as the organization kicks off the first year of its five-year strategic plan, which has an aggressive goal of reaching half a billion dollars in total support by 2013.

He wants to spend time building the U.S. Fund for UNICEF’s major-gifts program, corporate sponsorships and Internet media base. Direct marketing continues to be the fund’s largest fundraising source.