Web Exclusive: How to Survive Donor Complaints
Fundraisers needn’t be intimidated by complaints from donors. Not when you can answer with the truth.
Complaint: Guilt-trip
Positive touch: We don’t want to make you feel guilty. Please accept our apology. Let us assure you, we always tell the truth in our communications. We pay very close attention to what we say and the way we say it. We communicate with a lot of urgency because the need for what we do is so great. Would you like us to avoid sending you this type of message?
- Companies:
- Merkle|Domain
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