Easier Said than Done: Fundraising in the Age of Cynicism
Here's what you can do to win donors' hearts in today's tough climate.
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Jeff Brooks
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Use the Donor Bill of Rights
Unless your organization is a little bit skeevy or a lot out-?of-date, you already adhere to this excellent and important document from the Association of Fundraising Professionals. Google it; you'll find it. Post the Donor Bill of Rights online and what it means specifically for donors. ?Or create a special version for your particular donors.
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Jeff Brooks
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