A Most Necessary Indulgence

JN: Be passionate; find others who share that passion. They may start out as volunteers but can quickly move to members, then major donors and, if it’s a lifelong relationship, perhaps even planned-giving prospects. Make sure you share the art with the donors. Expose them to it. Let them revel in it. Ask them to help you expose others to it. People love to share their passions, particularly about art. If you make a donor feel part of the organizational family, their loyalty will be long-term.

To learn more about these organizations, log on to www.indianapolissymphony.org and www.njpac.org.