Fundraising Direct Mail That Drives Online Response
Another option: It’s never been easier to give to [Your Organization] — there are three easy ways…
- Online – at www.yourorganization.org/giving (and get a free gift)
- By Phone – at 800.123.4567
- By Mail – simply complete and return the reply form, in the envelope we’ve provided.
P.S. of letters
Try: P.S. An online renewal means your dollars go even further. Renew now at www.anytown.org/renew — it’s fast, easy and secure. And when you do, we’ll send you an "Anytown Museum Magnetic Dry Erase Board" — our gift to you! (see insert for details)
Buckslips or back of reply forms
Potential ideas: Online gifts are convenient — and make your gifts go further! Gifts made at our secure online-giving site save us valuable staff time by eliminating data entry and processing tasks. And, they save you the trouble of looking for stamps and going to the post office too! Please visit www.yourorganization.org/giving right now, while this mailing is still in your hands. (You can also add a photo and description of a back-end premium here as well.)
Reply form, lift notes and other inserts
Use some of the copy above to reinforce the options on any and all of the elements of your mail package:
- Companies:
- Blackbaud
