The Right Moves
To usher in 2012, we asked a plethora of fundraising pros with expertise in a variety of areas to share some of their best tips for their fellow fundraisers.
3. When building an expense budget to support an annual fund, take perhaps 5 percent of it and create a "Revolving Opportunity Fund." When a good, but unfunded, fundraising idea comes along midyear, invest from the fund. When the revenue comes in, pay back the Opportunity Fund first, then take to the bank the additional dollars. Do this several times per year.
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