The Right Moves
To usher in 2012, we asked a plethora of fundraising pros with expertise in a variety of areas to share some of their best tips for their fellow fundraisers.
Fundraising coach and consultant
1. Keep your eye on the prize: Never forget why you are raising money. You are changing lives and making a difference in the world.
2. It's not about you or your organization.
3. Build relationships.
Executive director, NTEN
Personalize. First name does not count anymore. You better know why I'm involved and what I hope to accomplish with my donation, and you better show me in your messaging. There's just no excuse anymore.
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