The Right Moves
To usher in 2012, we asked a plethora of fundraising pros with expertise in a variety of areas to share some of their best tips for their fellow fundraisers.
Senior partner, Veritus Group
1. Focus on your donors. Know them, understand their passion and why they give to your organization.
2. Be disciplined with the core of your fundraising program. It's easy to be distracted with "new and exciting" tactics that do not raise revenue.
3. You must have joy in your work. Fundraising is hard. If you don't enjoy your work it will affect the quality of your work, your co-workers' work and your donors.
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