Pssst … Don’t Tell the Big Guys
We’re on to all their fundraising secrets.
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• Telemarketing can be tested as well. Vary the script or test voice tones to convey different levels of urgency.
• Include at least one or two test lists with every acquisition campaign. The cost is nominal when compared to the overall investment. Finding a new, productive list for any fundraising medium is extremely valuable.
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- Companies:
- Newport ONE
Benjamin Borne
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