Pssst … Don’t Tell the Big Guys
We’re on to all their fundraising secrets.
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• Build the idea of investment into every fundraising campaign. Commit to learn something from each and every mailing, telemarketing campaign or event. This way the cost to learn is spread evenly throughout the program, not just focused on one or two large acquisition initiatives that don’t yield a net gain in revenue.
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- Companies:
- Newport ONE
Benjamin Borne
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