Pssst … Don’t Tell the Big Guys

• Gang runs don’t just apply to mail production. List orders can be grouped as well. For some nonprofits (especially regional fundraisers), obtaining acquisition lists is a major challenge. Names are sparse and costs are high. These issues can be averted by being included with a larger organization’s list order. Your agency or list broker can work with you to make sure you’re getting lists that will work, not just lists that someone else is mailing.