Pssst … Don’t Tell the Big Guys
We’re on to all their fundraising secrets.
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• Postage is an area that easily can be overlooked as a source for saving money. At the very least, nonprofits should use the Nonprofit Standard mail rate for the vast majority of mailings — major donors getting a First Class stamp can be an exception.
However, there are ways to reduce the cost of postage further. Make sure your mailings are pre-sorted with current software. Many mail vendors will enlist a co-mingling service. Co-mingling involves combining and sorting multiple mailings to achieve even deeper postage discounts using the leverage of hundreds of thousands (even millions) of mail pieces.
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- Companies:
- Newport ONE
Benjamin Borne
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