A Look Back — and Forward

Karin Kirchoff, vice president, MINDset Direct
I feel like we were still recovering from 9/11 … anthrax and the war(s). Ten years later, struggling to come out of a depression has been tough for many nonprofits — “flat is the new up” is giving way to “slightly down is the new up” for some. This has been especially true for those who haven’t integrated (databases, messaging, donor experience, etc.) and for those not on the front page.