Sleepless in 2013?
Listen in as some of fundraising's freshest thinkers take on some of the sector's toughest topics — the things that should be top of mind in the new year.
Round 2: Transparency
CJ: One of the things that I wanted to bring up that I think is going to be pretty important is the need and expectation for total transparency and access to nonprofits in the future.
There seems to be, particularly for newer organizations — if you take charity: water, for example, they have a really strong base of ways that their donors and supporters can interact with the organization. And they’re very clear on what they do and where the money goes, and while the model might be easier and work well for charity: water, I’m wondering how other nonprofits that have a more complicated model will be able to mirror that same type of transparency and that same type of access.
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