Sleepless in 2013?
Listen in as some of fundraising's freshest thinkers take on some of the sector's toughest topics — the things that should be top of mind in the new year.
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TH: Be proud to ask people to contribute to your organization. Give them significance in their lives, and you’re making a difference and they are.
JJ: Be sure you are engaging people in conversation, whether they are donors, volunteers, staff, board … be dialoguing. Don’t make it one-way.
CJ: Keep the donors No. 1. Remember that the donor is not going to care whether it’s a development message, a fundraising message, an education message … just as long as you let what the donor wants to see and hear be No. 1.
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Margaret Battistelli Gardner
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