Does Your Message Fit Into a Tweet?
Generation Next may be poised to give, but you have to talk to this group differently.
5. Recruit ambassadors
Your board, major donors, staff and key volunteers can (and should) be great ambassadors. Work up a fact sheet with four or five quick points that ambassadors can use as handouts and talking points. Post the information on your website, and use a “Did You Know” fact each month in your newsletter.
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