Read This in the Next 5 Minutes!!!
“What will your gift mean to you and our cause? To get an idea, think about this. Pull a group of your friends and neighbors together and, with their eyes locked onto you, pour out your heart about abortion, moving them with your impassioned plea that abortion kills … that it ends an innocent baby’s life … that it destroys the mom’s life, leaving her wracked with guilt and pain. Watch as they nod their heads in agreement, sensing your passion, and as they vow to fight this evil with as much spirit as you. And once you’ve convinced them, go all across the state doing this, talking to people, moving them, inspiring them, each time to a larger audience until you’ve touched everyone’s heart. That’s what it’s like when you give.”
An agency-trained, award-winning, freelance fundraising copywriter and consultant with years of on-the-ground experience, George specializes in crafting direct mail appeals, online appeals and other communications that move donors to give. He serves major nonprofits with projects ranging from specialized appeals for mid-level and high-dollar donors, to integrated, multichannel campaigns, to appeals for acquisition, reactivation and cultivation.
