Monthly Giving: Begin Where You're At!
Paint a picture in the donor's mind. Get specific, and get creative.
3. A donor base. Begin by targeting those donors who already have demonstrated a commitment to your organization, either by a history of loyal giving or more than one gift in the last fiscal year. Get your board members "on board." Introduce them to your e-mail list.
Pamela Grow is the publisher of The Grow Report, the author of Simple Development Systems and the founder of Simple Development Systems: The Membership Program and Basics & More fundraising fundamentals e-courses. She has been helping small nonprofits raise dramatically more money for over 15 years, and was named one of the 50 Most Influential Fundraisers by Civil Society magazine, and one of the 40 Most Effective Fundraising Consultants by The Michael Chatman Giving Show.
