Getting to the Heart of Major-Gifts Giving

By Richard Perry and Jeff Schreifels

The people who support your organization financially share your values and want to participate in your work. Many might even wish they could do all that good work themselves. But they know they lack the training, talent, expertise, stamina, time or opportunity it takes. Or they have those things but simply lack the motivation. Or they don’t want to disrupt their lives. Regardless, they still want to be an extension of your work.

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Richard Perry Author's page

If you’re hanging with Richard it won’t be long before you’ll be laughing.

He always finds something funny in everything. But when the conversation is about people, their money and giving, you’ll find a deeply caring counselor who helps donors fulfill their passions and interests. Richard believes that successful major-gift fundraising is not fundamentally about securing revenue for good causes. Instead it is about helping donors express who they are through their giving. The Connections blog will provide practical information on how to do this successfully. Richard has more than 30 years of nonprofit leadership and fundraising experience, and is founding partner of the Veritus Group.

Jeff Schreifels Author's page

Jeff Schreifels is the principal owner of Veritus Group — an agency that partners with nonprofits to create, build and manage mid-level fundraising, major gifts and planned giving programs. In his 32-plus year career, Jeff has worked with hundreds of nonprofits, helping to raise more than $400 million in revenue.