Web to the Max
Getting the most from your site can be intimidating, but it’s manageable if you take it one step at a time.
By
Heather Burton
and Daniel Gonzalez
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Like other forms of marketing, the Web has design aesthetics and best practices. If you’re not a Web-savvy person, find someone — volunteer, board member, etc. — who can give you guidance. The Web isn’t going away, so make costs associated with updates, consultations, redesigns and new tool implementation part of your marketing and fundraising budgets.
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- Companies:
- Sage Software
Heather Burton
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Daniel Gonzalez
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