Web to the Max
Getting the most from your site can be intimidating, but it’s manageable if you take it one step at a time.
By
Heather Burton
and Daniel Gonzalez
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Web metrics 101
Aside from direct feedback, most hosting companies will supply some basic metrics for Web performance indicators. It can be confusing, however, to determine which metrics you should track in order to understand your site’s effectiveness. For purposes of this article, we’ll focus on metrics that look at interactions with your site’s content. Keep in mind that Web metrics are best looked at over a period of time, for trends, rather than day-over-day or month-over-month numbers. Common metrics include:
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- Companies:
- Sage Software
Heather Burton
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Daniel Gonzalez
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