Getting to and Through the Four Phases of a Capital Campaign

2) Public phase. After about 50 percent or so of the goal is reached in the quiet phase, an organization embarks on the public phase of the capital campaign. It should announce that it is launching the campaign and that it already has raised X number of dollars. In this phase organizations are looking for smaller leadership gifts of $10,000 to $25,000, and gifts of any amount in general.