Girl Scouts of the USA historically has relied on a self-generating funding system. But as it approaches the century mark, a sweeping organizational transition will mean a new focus on fundraising and an enhanced partnership with its local councils around

By David Mckenna

“Girls are going to be able to look at Girl Scouting and say that’s the go-to place for having fun and having a mission in the world,” she says. “So I think in the new Girl Scouting, girls are going to see a much more stepped up community-service component.”

In fact, Cloninger adds, Girl Scouting is a little bit under-leveraged as an opportunity for girls.