Fitting Charities to a T
Greater Than Goods’ organization-specific shirts mean awareness, donations for its partner charities.
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And it costs nothing for nonprofits to partner with the site, says Hanna Peterson, marketing and public relations coordinator for Greater Than Goods.
The Web site — which has been up and running since July — is looking for organizations interested in a partnership.
“The only thing we ask from them is that they promote our efforts,” Peterson says, adding that partnerships can be tailored to nonprofits’ communication channels and opportunities. Tailoring the channels might be as simple as reciprocal Web site links or distribution of customized content.
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Melissa Busch
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