Harness the Commanding Presence of Celebrity

Naturally attracting celebrity supporters is yet another reason why, she adds, that it’s important for an organization to have a strong, recognizable brand that’s tied to its mission and to successfully communicate its mission and what it does.

“Then people will know how to find you, know what you stand for, know what you’re accomplishing, and that allows for their interest to be directed to you in the first place,” she says.