Easier Said Than Done: Abstract Art or Fundraising?
Heres how really, really bad nonprofit marketing happens.
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Jeff Brooks
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Whatever else you might say about this spot, you have to recognize the accomplishment of working through the legal thicket of permissions to use the face and voice of Lennon. Good show, legal department! But getting Yoko to say yes doesn't move you one inch closer to motivating other people to action.
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Jeff Brooks
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