StealSmart
Here are the top five things your peers are doing to enhance their online fundraising.
By
Michael Cervino
and Eric Eckl
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#3 Social network fundraising
Social network fundraising is truly as old a concept as the first time a colleague asked a colleague to contribute to a cause he cared about. The most widely known examples of social network fundraising’s successes are “-a-thon” events such as Komen’s Race for the Cure, Easter Seal’s “Walk With Me” and the like. Tens of millions of dollars are being raised online through these proven programs.
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Michael Cervino
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Eric Eckl
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