StealSmart
Here are the top five things your peers are doing to enhance their online fundraising.
By
Michael Cervino
and Eric Eckl
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#5 Build your list and convert
With more current and potential supporters accessing the Internet with high-speed connections, fundraisers have the opportunity — and the imperative — to offer more than well-crafted copy and appealing
graphics. Broadband Internet users are more likely to respond to movies, games and other multimedia efforts than static e-mails, and they’re more
likely to pass them along to their friends and family, too.
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- Companies:
- Beaconfire Consulting
Michael Cervino
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Eric Eckl
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