Blog Heaven
Here’s why nonprofit organizations absolutely should be blogging ... and some sobering reality checks.
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Jeff Brooks
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Start now, and you’ll be an old hand by the time that happens. Experience is the most valuable resource you can have, and now is the time to get it. So start blogging.
Comment: You’re asking nonprofits to make a very serious time commitment! It takes time to write a good blog. Lots of it. First, you need to write well, and that takes time. Second, if you want regular readers, you need to post frequently. Daily, if not more often. And any blogger worth her salt is also following related blogs and taking part in the wider conversation. All that will take somewhere between 10 and 20 hours a week! Who has that kind of time?
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