DM Diagnosis: Heritage Foundation Appeal Takes Risks
Monthly giving effort falls prey to postage increases and a potentially damaging deal to donors.
Visible through the clear sheeting, those stamps make it pretty much impossible for a donor to throw this package away unopened. The 24-cent stamp on top is just the beginning, and who knows how much more postage is underneath?
What's underneath, as it turns out, are a 10-cent stamp and two 4-cent stamps, which was enough for First Class postage prior to May's increase to 44 cents. But the letter is dated April 20, and I received it on May 6, just a few days before the postage increase took effect.
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