DM Diagnosis: Heritage Foundation Appeal Takes Risks
Monthly giving effort falls prey to postage increases and a potentially damaging deal to donors.
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But a closer look at the stamps revealed that they're self-adhesive and — aha! — someone had pain-stakingly cut each of them from sheets of stamps.
Then I saw the required "MADE IN HONG KONG" on the back of the return envelope, and I knew what went wrong. Because this package was produced overseas, there likely was several months' lead time due to all the work involved. My guess is the Heritage Foundation got broadsided by the postage increase, unable to change the denomination or number of the stamps enclosed.
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Kimberly Seville
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