DM Diagnosis: Heritage Foundation Appeal Takes Risks

"President Barack Obama and his allies on the extreme left are poised to destroy everything that you and I have worked so hard for and hold so dear. Our economy, our jobs, our businesses, our retirement, our values, our savings, our medical care, our families … "

Then the stamps offer:

"And that is exactly why I sent you these stamps equaling your first-class return postage. I wanted you to see how serious I am — I don't want anything, not even the cost of return postage, to come between you and me and the most effective and efficient giving program we've ever had. You see, I am urging you to please become a member of our Leaders Club today."