Responding to the Global Marketplace

Naturally, it demands a high degree of market knowledge across the entire INGO country fundraising portfolio to spot untapped opportunity and success to adapt in other markets and to set accurate income goals. It also demands unwillingness to accept “it won’t work here” — a phenomenon often better tackled by peer pressure than a top-down approach. Thus the demand for quality knowledge about fundraising markets and opportunity continues unabated; just recently my company, THINK Consulting Solutions, has been asked to study countries as diverse as Mexico and Switzerland.