Hire More Fundraising Rain-Makers During Recession, New AHP Study Concludes

The National Bureau of Economic Research has deduced that the recession began in December of 2007. That year's AHP Performance Benchmarking Service data confirm that a difficult transition was underway. Compared to earlier years, fewer donated dollars were coming from government, businesses and foundations, while the cost-to-raise-a-dollar was rising and return-on-investment was drifting downward for annual giving and special events.