Devil's Advocate

Foe to friend
There’s no way to escape the occasional devil’s advocate as you move fundraising and marketing agendas forward. Here’s the approach that works best when the horns of a devil’s advocate emerge on one of our client organizations’ teams:

1. Open your arms and your mind. Despite the pain of facing a devil’s advocate, the product of the mash-up frequently is better than the original idea. Be proactive: Look back on previous sparring for the useful takeaways, and keep that value add in mind — even when you feel like screaming in frustration.