How to Deal With Objections Major Gifts Fundraising

By Richard Perry

5. Donor objects to the timing: "Wow, love your mission and this project, but I still have a kid in college and the economy has taken a chunk out of my savings."

Find out more about the timing challenges by asking questions. Don't just assume she won't be able to do anything until her child is out of college. Don't make any assumptions about timing objections. Ask questions. Keep them engaged. Ask what timing would work. Suggest other timing. Ask her to start small and work up to a larger gift over time. Keep telling her how her gift makes a difference, and build the relationship.

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Richard Perry Author's page

If you’re hanging with Richard it won’t be long before you’ll be laughing.

He always finds something funny in everything. But when the conversation is about people, their money and giving, you’ll find a deeply caring counselor who helps donors fulfill their passions and interests. Richard believes that successful major-gift fundraising is not fundamentally about securing revenue for good causes. Instead it is about helping donors express who they are through their giving. The Connections blog will provide practical information on how to do this successfully. Richard has more than 30 years of nonprofit leadership and fundraising experience, and is founding partner of the Veritus Group.