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Pay a real salary
It amazes me how many nonprofits expect to entice a great fundraiser by offering a salary that is comparable to someone with only a few years of experience. If you don’t have the current budget to pay a market rate, raise capacity capital to fund the first one to two years of the position. Once you have a great fundraiser on board, he or she will raise his or her own salary while growing your nonprofit’s overall revenue.
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Nell Edgington
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Nell Edgington is president of Social Velocity.
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