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Mark Sutton
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Even within larger organizations where there already may be payroll deduction programs, credit card donation programs like this help open up new donation opportunities by involving Gen Y employees or others who may not embrace payroll deductions.
A powerful aspect of online giving programs like these is that the CEO (or other passionate employee) can set these types of programs up in a matter of minutes and circulate the giving pages to fellow employees or vendors. This is a scalable approach to getting more local companies involved with employee giving programs than would have been possible under the payroll-deduction scenario.
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- Companies:
- Artez Interactive
Mark Sutton
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