How to Plan to Make 2012 Your Best Year Ever
Too often, planning is relegated to the “when I’ve finished everything else” pile. We’re too busy raising money for today or tomorrow to plan what we need to do next week, next month — or even next year — to cover those as-yet-unseen needs.
End results? Last-minute stress, less-than-perfect outcomes and lost opportunities.
Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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