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Step 2: Sort these 'to-do’s' by audience
Depending on your nonprofit, you are (or should be) receiving income from a mix of individuals, foundations, corporations, churches, community groups, etc. Some of those may be finer-tuned, such as major individual donors, middle-level individual donors, event-attending individual donors and monthly support individual donors.
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Pamela Barden
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Pamela Barden is an independent fundraising consultant focused on direct response. You can read more of her fundraising columns here.
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