To DRTV or Not to DRTV?
It’s not ideal for every cause 
and organization. Here’s how to tell if it will work for yours.
DRTV is growing in popularity because it is a powerful medium for acquiring monthly donors, while simultaneously building your organization's brand, raising awareness and furthering your organization's mission. Understanding the unique challenges it presents will help ensure your campaign is as successful as possible. FS
- Companies:
- Children International
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