How the Toy Industry Foundation Keeps Giving Momentum Going Year-Round
TIF’s new Make a Stand for Kids program urges young entrepreneurs, families, classmates and community groups to make stands to sell lemonade, apple cider or hot chocolate and other treats in support of the TIF’s work. These programs allow TIF to help raise the funds to distribute toys to kids while teaching children about the importance of philanthropy and being socially responsible to help others.
Be unconventional
When your outreach to potential donors comes during an off-peak time — when donors aren’t inundated with other charity solicitations (think summer vs. holiday) — they are more likely to notice your message. Other gifting occasions (think Mother’s Day, Father’s Day, birthdays and holidays) are also great opportunities for a donor to honor a loved one by making a contribution to a favorite charity or cause. These gifts are often more appreciated than the extra kitchen gadget or tie that mom and dad don’t need.