Human-rights support group WITNESS strikes a balance to keep its mission in focus at its galas.

I met with Sara Federlein, development and special projects manager at WITNESS, at the AFP Greater New York Chapter’s Fund Raising Day in New York over the summer, and she talked with me about a special fundraising event at WITNESS.

FundRaising Success: What is your major source of funds?
Sara Federlein: It’s changing. It used to be primarily foundations — 70 [percent] to 80 percent — and about 10 percent individuals and 5 percent corporate. In our last fiscal year, it [changed] to 50 percent foundations, 20 percent individuals and less than 10 percent corporate. So, we’re diversifying our portfolio.