Oxfam America
Hunger-relief organization cuts the fat from its fundraising packages.
It’s well known that an organization will collect far more money in a fundraising effort if its DM asks for a specific amount from a donor.
The back of the order card offers additional ways to donate, including by credit card or by becoming a monthly Pledge Partner, either through an automatic credit card charge or with a monthly reminder to send a check.
- Companies:
- Denny Hatch Associates Inc.
- Oxfam America
Denny Hatch is the author of six books on marketing and four novels, and is a direct marketing writer, designer and consultant. His latest book is “Write Everything Right!” Visit him at dennyhatch.com.
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