'Idea Storming' for Nonprofits

It's a very practical book, and it'll work. Even if people are worried about whether they'd be successful with these techniques, try them anyway. Even if some of them don't work, some of them do work, it doesn't matter. You only need one big idea to have this really be worth it.

This is hard work. Getting new ideas is hard work, and people need to devote the time and energy in doing that. That being said, it also should be fun.