Focus On: Lists: Digging For Donors

Each cooperative exchange is treated as a one-time deal. After all three parties receive their names, the transaction is complete. Parties can choose to enter into additional cooperative deals in the future, but they are under no obligation to do so.

Look for profitable new universes in familiar places.
Every now and again, a large nonprofit puts names on the market for the first time. Recent releases such as the Mercy Home for Boys and Girls’ active donor names and the Consumers Union lists generated a lot of excitement.