iml, A Leading Provider of Pledge & Silent Auction Systems, Helped Robin Hood Raise $72.6 Million With Friendly Competition and Electronic Keypads

NEW YORK, May 21, 2009 — In a time when philanthropic dollars seem to be disappearing, Robin Hood, one of the city's leading poverty-fighting organizations, had a different outcome at its most recent event in New York City with the help of iml's Pledge technology.

Jon Stewart, the emcee of the evening, called for the 3100 gala attendees to donate solely by pledge. No trips around the world, no dinner with celebrity chefs, just the individual guest, an iml electronic keypad, and a little friendly competition amongst table sections. Anne Hathaway, Eli Manning and Brian Williams rallied for their sections, but 18 minutes and $27.7 million later, Section 3 was declared the winner. However, everyone knew that night who the true winners are; 1.9 million men, women and children who live in poverty in New York City.