Important Factors for Developing a Nonprofit Mobile App

So far, the foundation is pleased with the adoption of its apps and has received lots of feedback on ways to enhance it even further.

Here, Vargas and Back provide some important factors for organizations considering launching a mobile app.

Have a mobile-optimized website
“The first step is a mobile-optimized website,” Back says. “… So many people are searching on their smartphones, you don’t want them to hit a roadblock in connectivity because it’s not translating to a smartphone.”