One Ringy Dingy …
Your telefundraising efforts could prove to be a joke if you fall victim to even one of these five mistakes.
Picking the wrong teleservices partner.
All too often a nonprofit organ-ization’s lack of experience with telefundraising leads it down a wayward path when choosing a vendor. Due to time and budget constraints, many organizations end up with a cheap, low-quality call-center company.
To avoid this common pitfall, consider the fact that the company you choose will be representing your organization over the phone to your most valuable assets — your donors. In fact, the donors will assume that the agent is one of your employees. Therefore, it is of utmost importance that you choose a reputable, high-quality company with proven strategies and documented ROI.
- People:
- Ken Dawson
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