In Lean Times, New Ways to Reach Out

It is also holding free lunchtime concerts planned in cooperation with consulates including Spain, China, India, Germany, Croatia, South Korea and Poland, and readings by international poets. “We want to get repeat visitors and build up a sustained relationship to the community,” Mr. Cuno said.

In Los Angeles, Michael Govan, director of the Los Angeles County Museum of Art, is gearing programs to local communities. In June, for example, the museum is presenting Twelve Contemporary Artists From Korea as a way of appealing to the city’s large Korean population.